Service Product Line

I had previously complained about the product inflation for the physical goods. The service product lines are quite the opposite. When you look at the services offered by the digital content providers, they are simple a yearly based subscription. You either get everything or nothing. Some improved on it a little, you get many things for a year or some things for a year.

Providing products based on the services is way simpler than physical goods. My proposition is to price individually most of the services the company provides. Then, these services can be bought individually in quantities or bought in bondless with other services.

Let me give an example: I mainly watch volleyball matches and snooker. I also try to watch the final matches of the tournaments for tennis, basketball and football. The sports broadcasters only sell yearly subscription which include most of the matches for many sport branches. Either all or none. I cannot buy subscription based on the sports. Some offer individual event purchases but they are rare. Additionally, I am willing to pay extra for a Turkish commentary as well. Such details become more pronounced on my next example.

Purchase plans offered on social media platforms. Many even do not offer such plans. I should be able to purchase an ad free subscription based on my data usage. More importantly, I should be able to individually purchase the detailed searches I can make, the messages I can send, the features I can use. I wouldn't need all these all the time. I should be able purchase features on demand. I should be able to deposit an amount on my account to be later used for such tiny purchases which may cost on the order of cents. As a result, I wouldn't need to save my credit card information on the company's server and don't need to make financial transactions for cents amount. The company would receive the total money at the beginning. Due to time value of money, it would be more profitable for the company as well. The prepaid deposit also allows any amount to be send to other people. No need to buy gift cards for a digital service.

One last thing. I had used LinkedIn more than a decade ago. On the recommendations tab I would see people who have attended the same university or company I've been to during the same years as I did. Now years passed and the latest LinkedIn is full of AI features, but the recommendations tab displays the students from my graduated university or recent employees of the company I worked for. I don't know why the page still asks for my graduation year if it will not use it to filter out people for me. All the social media platforms push more and more recommended people and posts to their subscribers using AI. I don't know how do they train those AI, but my old experiences were much better than the recent ones for LinkedIn and Instagram.